Elements of Communication

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Elementsof Communication

AlliedAmerican University

Asa communication student, I have always admired the manner that the44thand current US President Barack Obama executes to deliver hismessages. This president has excellent communication skills that heuses to convey intended message effectively to his target audience.In 2015, President Barack Obama visited Kenya and in his eagerlyawaited visit he graced the opening of the annual GlobalEntrepreneurship Summit. The summit was hosted by Kenya in itscapital city Nairobi at the 24thof July 2015. Participants in this formal event were businessleaders, mentors, prominent government officials including PresidentUhuru Kenyatta of Kenya and youth entrepreneurs. President BarackObama made his speech in this meeting that triggered vibrancy amongthe listeners. The primary goal of his message was encouraging andcreating hope in the entrepreneurs for a better society. He addressedhow the entrepreneurs help to create jobs that contribute to thecreation of better communities that in turn yield global peace andprosperity. His message was to inspire entrepreneurs for change sincethey hold the tremendous capacity to change the world.

Communication elements involved in the event


Amessage is the signs and symbols that the sender conveys to thereceiver through which meaning is created (Gemma, 2013). The messagedelivered by President Barack Obama was directed to entrepreneursacross the globe and different leaders in government. He urged thegovernments to empower the entrepreneurs from their countries andboost them to launch thousands of new businesses and initiatives.


Thelistener is the individual or party that receives the message relayedby the sender (Gemma, 2013). During his speech in the globalentrepreneurial summit, the message conveyed by the president wasintended for several audiences. They included leaders, entrepreneurs,women and the youth. The role of the receiver is to interpret ordecode it to find meaning. The listener also has the task ofproviding feedback to the sender.


Incommunication, feedback is the observation of the receiver`sresponse. It encompasses the amount of response communicated back tothe source (Gemma, 2013).The reactions enable the sender to make atwo-way communication evaluate the effectiveness of his message(Gemma, 2013). The connection made by President Barack Obama wasactive from his maintained contact and involvement of his audience.The constant applause from the audience was an indication of positivefeedback that encouraged the speaker to carry on.


Thechannel is a vital aspect to ensure the intended message reaches thetarget audience. There exist numerous channels for conveyingmessages. They include oral, written, internet, radio among others(Gemma, 2013). An excellent communicator chooses different channelsfor different circumstances dictated by several factors including thesize of the audience. In his delivery of the message the presidentemployed oral communication and used a microphone to project hisvoice to reach the high number of audience attending the summit


Theenvironment is the context in which the message is delivered (Gemma,2013). The environment of communication includes the attitude of thesender and receiver, the place, time and event where the message isconveyed. Obama’s speech was delivered in Kenya in the presence ofprominent officials and other entrepreneurs. Both the speaker andaudience were enthusiastic and expectant about the message andreceived it positively. It took place at morning hours which explainsthat the audience and speaker were still active to pay attentionthroughout the speech.


Noiserefers to unplanned distortion during the communication process thatcould contribute to misinterpretation of the message intended. Noiseinhibits the conveyance of the message. Noise in President Obamas’sspeech is a result of the audience applauding. Being an exceptionalcommunicator, Obama averted efforts from such noise by using fillersand pauses before commencing to communicate.

Elementsthat made this communication a success

Channel,feedback, and listeners are essential items that made thiscommunication a successful. The channel of communication enabled themessage to reach a broad audience and deliver the messageeffectively. The listeners also were enthusiastic, and theircontinued positive feedback allowed the speaker to continue with hisspeech. In the end, the message was effectively delivered to theintended audience and the US President had done it again.




A.Reason #1

1.Childhood obesity is drastically increasing in the developed world

2.Schools have a role of training young students concerning healthyeating habits

B.Reason #2

1.Bad eating results into obesity and other diseases associated withpoor eating habits

2. Schools can ensure students get all the essential diet and mineralelements through provision of healthy meals

C.Reason #3

1.Schools provide healthy eating knowledge and then undermine it byselling junk to the students

2.When children learn taking healthy diets at schools, they are likelyto take the knowledge back to their homes


Accordingto the U.S. Department of Health &amp Human Services, over 78.6million (34.9% or a third) of the Americans are obese. The conditionis associated with secondary diseases such as type 2 diabetes, heartdisease, some cancers and stroke. Unfortunately, the condition isdrastically increasing in the developed world, and it needs to becurtailed using all the strategies possible (Ogden, Carroll, Kit, &ampFlegal, 2014). Banning junk foods in schools will reduce obesity by ahigh percentage as it will make the diets hard for the students toconsume unhealthy diets. The long-term benefit will be a longer lifefor students as they will stay clear of early death associated withunhealthy dieting tendencies. Similarly, you cannot teach an old dognew tricks. Schools should start training students about healthyeating from an early age. If the students do not eat healthy foods attheir homes, and they are not taught to prepare nutritious diets,they are unlikely ever to eat the foods later in life. On thecontrary, schools can develop healthy dieting habits among studentsby introducing them to fresh foods and vegetables.

Secondly,bad dieting causes a plethora of health complications that undermineboth the performance and lifespan of American youths. For example,tooth decay and vitamin deficiencies decrease the performance ofstudents academically. Moreover, excess junks results in diversehealth complications such as stroke that can cause early deaths(Ogden et al., 2014). Many schools offer just one meal a day. Banningand substituting fatty diets such as soft drinks, potato chips andcookies with whole foods as well as fresh vegetables will go a longway to achieving healthy lifestyles for students. The impact of theintroduction of nutritious diets only in elementary schools will begreatest in boarding elementary schools. Moreover, the proponents ofbanning fatty foods in elementary schools advocate for the provisionof fruits and milk to the students to ensure students get an adequatesupply of vitamins and calcium. In some schools, feeding programswere introduced over a century back with the intention ofsupplementing children with essential minerals they may not get backat home. The new eating habits will help to improve the students’schoolwork, as they will rarely miss school in search of treatmentfor conditions associated with unhealthy dieting habits.

Finally,banning the fatty diets in elementary schools is a sound idea as thecurriculum in many schools preaches water but take wine. Theyrecommend students to consume healthy foods such as fresh vegetables,low carbohydrate foods and less fatty foods, yet the vending machinesand school canteens are stocked with the same junk foods. Besides,the junk diets are more affordable than the whole foods. Just as theacademic institutions prevents students from using drugs throughensuring the shops within the school compound does not sell thesubstances, it can also suppress junk consumption in schools byprohibiting the sale of fatty diets (Ogden et al., 2014). Moreover,children who do not consume healthy foods at their homes willintroduce healthy dieting tactics back at their home. Once they learneating recommended diets, they will also educate their elders andfolks, an effort that will help to restore America back to its gloryas a healthy hub.


Gemma,W. (2013, December 13). The elements of communication: A theoreticalapproach. Web. Retrieved Fromhttps://blog.udemy.com/elements-of-communication/

Ogden,C.L., Carroll, M.D., Kit, B.K. &amp Flegal, K.M. (2014). Prevalenceof childhood and adult obesity in the United States, 2011-2012. TheJournalof the American Medical Association,311(8):806-814. doi:10.1001/jama.2014.732.

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